A collection of architecturally significant homes in Seminyak and Canggu.
About SOHO BLUE
The Signal in the Noise
We observed a gap in the tropics: the space between the anonymity of a hotel and the unpredictability of a private villa. SOHO BLUE was built to close it. We reject the "soulless" consistency of big chains and the "hit-or-miss" reality of the rental market. Instead, we offer a calibrated sanctuary. A platform where the architecture draws inspiration from the lofts of New York and London, but the view is unmistakably Indonesian. This is not just a vacation home. It is an end-to-end ecosystem.
Sophisticated. Rare. Resolved.
Homes & Residences
The Collection
Short-term residencies for the borderless citizen.